Thinking About

A Moment for Breath Mints

I like it when market trends signal joy

My home state of California officially re-opened yesterday and it has me thinking about breath mints.

Apparently sales of the wee pellets are rebounding (after a steep decline) in the wake of vaccinations, masks off, and normalcy reinvented. Thanks to Radiolab for alerting me.



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Kate Green Tripp

Writer / Editor / Strategist. I chase ideas and shape stories about health, science, culture, and innovation. Mostly, I belong outside.